GASPRO International Journal of Eminent Scholars

ABSTRACT The study was on the influence of Social Networking on Academic Performance of Students in Business Studies in Akwa Ibom state college of education Afaha Nsit. The population of the study comprises the year one (1) students 54, year two (2) students 66, and year three (3) students 30 making a total of 150 students. The study adopted survey design while purposive sampling technique was used to sample 50 business studies Students. Two research instruments were used for data collection. The instruments were questionnaire titled Social Networking and student’s academic performance questionnaire (SNSAPQ) and researchers made achievement test in Business Studies tagged, Business studies Achievement test (BSAT). Data collected for the study were analyzed using independent t-test statistics as well as descriptive statistics to answer the research questions. Findings from the study revealed that there is significant difference in academic performance between Business Studies Students who are exposed to Social Networking sites like Facebook, Whats App, Twitter etc and those that are not exposed to in Akwa Ibom state college of education Afaha Nsit. The Researcher recommends that; Teachers/Lecturers can adopt new strategies by channeling assignment or discussions on Social media platforms to help increase the habit of using these social media for academic work. Also recommended was that Students themselves must realize all the potential harm from excessive use of social network and responsibly approach the learning process and academic results as the study concluded that students who devote their time to read performed better than those who use their time for Social Networking. Key Word: Social Networking, Academic Performance, Business Studies