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AI ADOPTION IN ENTREPRENEURIAL BUSINESS OPERATIONS IN AKWA IBOM STATE: EVALUATING THE ROLES AND CHALLENGES

ABSTRACT

This study examined artificial intelligence adoption in entrepreneurial business operations in Akwa Ibom State, assessing it roles and challenges. Descriptive survey design was adopted to carry out this research in Akwa Ibom State. The targeted population for the study comprised all entrepreneurs in Akwa Ibom State. Stratified sampling technique was used to select entrepreneurs across the three senatorial districts of the state. From Uyo Senatorial district, 60 entrepreneurs were selected while from each of Eket and Ikot Ekpene Senatorial Districts, 40 entrepreneurs were selected and this gave a sample size of 140 used for the research. The instrument used for data collection was a structured questionnaire titled “Artificial Intelligence and Entrepreneurial Business Operations Questionnaire (AIEBOQ)”. Face and content validation of the instrument was carried out by an expert in test, measurement, and evaluation in order to ensure that the instrument has the accuracy, appropriateness, and completeness for the study under consideration. The reliability coefficient obtained was 0.84 and this was high enough to justify the use of the instrument. The researcher subjected the data generated for this study to appropriate statistical technique such as descriptive statistics to answer research questions.The results of data analysis proved that the most prominent role of AI in entrepreneurial business operations in Akwa Ibom State is business process automation. It also proved thatthe most serious challenge faced in the adoption of AI in entrepreneurial business operations in Akwa Ibom State is lack of technical expertise. The result of the data analysis revealed that The study concluded that ai adoption in entrepreneurial activities in Akwa Ibom State holds immense potential to drive innovation, enhance productivity, and promote economic growth. One of the recommendations made was that the government and private sector should invest in improving digital infrastructure, such as high-speed internet and affordable computing resources.

KEYWORDS: Artificial Intelligence, Entreprenuerial Business Operations, Akwa Ibom State

Dr. Luke P. Henry, Anietie Bello INYANG, Ph.D and AKPAN, E. Ebenezer, Ph.D., FCICN, AP, PPGDCA, PHDCDPM

MODERN ANTHOLOGY IN EDUCATION, ADMINISTRATION, SCIENCE AND TECHNOLOGY