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INVESTIGATING THE ROLES OF EFFECTIVE JOURNALISM PRACTICES IN HEALTH CRISIS MANAGEMENT: A CASE OF CHOLERA OUTBREAK IN NIGERIA

This study gives an expose on the role of effective journalism practices in health crisis management, taking the cholera outbreak in Nigeria as a case study. In the context of carrying out this research, several inextinguishable variables were pinpointed, such as
the concept of journalism, effective journalism, health crises, cholera as a health crisis, and many more. The study highlighted that effective journalism is unequivocal in managing health crises and forms a formidable bridge between the public and essential
health information. During a health emergency outbreak, rapid dissemination of accurate and reliable information can significantly impact public health outcomes. Many roles of effective journalism in managing the cholera outbreak were outlined, but
among them were: information dissemination, advocacy, public awareness, and education. Access to affected areas and government restrictions, accurate and timely information, ethical dilemmas and resource constraints, technical knowledge and
communication barriers, and many more were outlined as the challenges faced by journalists in reporting information on the cholera outbreak. The study concluded by adding that effective journalism practices are crucial in managing health crises like the cholera outbreak in Nigeria and that by providing accurate information, uncovering root causes, adapting to digital changes, collaborating with health experts, and overcoming challenges, journalists play a vital role in protecting public health. The researcher recommended that there should be an establishment of formal channels of communication between journalists and health authorities to ensure that accurate and timely information is available.
KEYWORDS: Journalism, Health Crises, Management, Cholera, Outbreak and Nigeria 
Ngozi Comfort Omojunikanbi Ph.D
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